Analytics and CRM Solutions
What we do
We make data-driven decisions to understand what works and what does not. This is the key to measuring the impact of actions, improving performance, and maximizing results.
01
Data Collection
Tagging
Tagging configuration via Google Analytics and Google Tag Manager to ensure accurate data collection.
Conversion Pixels
Measuring the impact of advertising campaigns across each social media platform.
02
Data Analysis
Once collected, data is analyzed to extract insights based on each stage of the funnel. This ensures decisions are made based on real data, moving beyond intuition and feelings. We must be fully aware of which KPIs we are measuring in each part of the funnel.
03
Learning
Based on the insights obtained, we identify patterns and trends to optimize future strategies. This process improves immediate decision-making and generates cumulative knowledge that increases campaign effectiveness in the long term.
CRM Management
CRM [ Customer Relationship Management ]
CRM is a tool that allows for the centralized management of sales, marketing, customer service, and all touchpoints in the customer journey. It is essential not only for e-commerce projects but also for projects where the strategy relies on a sales team.
At rockin. we implement and execute personalized CRM strategies based on the needs of each project. To achieve this, we work with tools such as ActiveCampaign, HubSpot, or Salesforce.
We have been certified as a HubSpot Platinum Partner for over 10 years, a recognition that validates the quality and expertise of our work.
Growth-Based Methodology
Advantages of
Process Automation
Through automation, we activate 3 fundamental levers in every strategy.
01
Acquisition
Improving the conversion process and providing the push needed to turn users into customers.
02
Activate Retention
Automated strategies to build loyalty and activate current customers.
03
Monetize the Database
We optimize communication to improve engagement with our users and increase revenue.
Results of
Automation
Increase Average Order Value
More complete shopping carts thanks to cross-selling and personalized recommendations lead to an increase in average order value.
Higher Retention
Increased customer recurrence and brand retention. More loyal customers through data-driven strategies and behavioral analysis.
Customer Loyalty
Building trust and an emotional connection between customer and brand to foster long-term loyalty through consistent experiences and personalized attention.
Sales Funnel Optimization
Analyze, Optimize, Convert
What does it involve?
We optimize the customer journey from lead generation to conversion. We analyze and audit every stage of the sales funnel to identify improvements and eliminate inefficiencies. The goal is to maximize performance and turn every interaction into measurable results.
Growth Ecosystem
360º Strategy
We work hand-in-hand with other specialized areas to enhance results.
Growth built on success
Success stories
Their online business was growing, but they were unable to acquire customers through social ads.
Read more
